AI Productivity App.
Independent Project
Productivity / AI Tools
ROLE
TYPE - PLATFORM
UX/UI Product Designer
B2C - Mobile App
TIMELINE
2025
SECTOR
COMPANY
OVERVIEW
💡 Turning a raw idea into an investor-ready prototype
Synopsia is a conceptual AI-powered productivity app that helps users quickly analyze and extract key information from voice notes and documents. Designed to enhance clarity, save time, and streamline data processing, the goal was to build a simple, sharp, and compelling vision for potential investors.
This was a collaborative case study I worked on with a former CFO, who approached me with a raw idea and a rough FigJam board.
🔮 My task: Turn it into a high-fidelity prototype that made the concept tangible, something he could confidently pitch to investors.
MY ROLE
UX/UI Product Designer
🧠 Defined the product flow.
🎨 Created the brand identity.
✍🏽 Designed the full prototype (mobile-first).
💎 Delivered high-fidelity, investor-ready mockups.
CHALLENGE
The app’s concept was clear, but the execution had to be laser-focused:
No extra features, no fluff.
As few screens as possible.
Communicate the value of the product at a glance.
Make it intuitive enough to demo without much explanation.
PROCESS
🌟 Aligning on the Vision
We kicked things off with a quick sync where he walked me through his idea: a simple tool that uses AI to summarize content from voice and text. We mapped out a minimal but meaningful user flow, capturing audio, uploading a doc, getting a summary. That was the core.
🎤 Identity & Tone
Since the product was centered on clarity and intelligence, I built a visual identity that felt clean, modern, and trustworthy, with soft blues, clear typography, and a calm tone. The branding needed to match the functionality: intelligent, not intimidating.
🌈 Designing the Experience
With simplicity in mind, I kept the interface lightweight. Users could either record a voice note or upload a document. Once submitted, they’d get a clean summary generated by AI, with the option to explore deeper insights or keywords. I added microinteractions to enhance the feel without cluttering the UI.
📲 Prototype for Investors
The final deliverable was a clickable, high-fidelity prototype that told the product story in less than 1 minute, perfect for pitches. It captured the essence of Synopsia without requiring a massive build or dev effort.
OUTCOME
The prototype helped my client confidently present his idea to early investors, validate initial interest, and explore next steps in development.
It served as a tangible first step to bring Synopsia to life, starting not with a fully built app, but with a clear, compelling experience.
KEY TAKEAWAYS
✔️ Less is more, especially at the pitch stage.
✔️ A clear visual identity builds trust fast.
✔️ Microinteractions go a long way in storytelling.
✔️ You don’t need a full app to tell a powerful product story.
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